Location: Geneva 6, GE, Switzerland
Date Posted: May 10, 2021
Closing Date: May 14, 2021
Description
JOB PURPOSE: To lead the development and execution of consistent Construction Industries merchandising framework across one of four assigned global regions through close collaboration with business partners. The incumbent leads an organization responsible for the development and deployment of merchandising plans and a “go to market” approach consistent with global standards. Works closely with senior management within the Regional Industry Groups, DSD, Shared Services (accounting), Technical Accounting, and MBD's to ensure collaboration across the enterprise for effective go to market strategies in support of machine sales.
JOB DUTIES: Reporting directly to this position are Revenue Management Supervisor, Commercial Consultant I & II, Senior Commercial Consultant, Sales Support Consultant and Revenue Analyst I
The incumbent, in conjunction with the industry sales team, establishes and maintains dealer pricing through execution of sales variances for machines, which permit optimum sales and long-term profits. As the Regional Machine Sales Merchandising Manager the incumbent is responsible for leading the development of regional pricing strategies, sales variance management, regional machine price plans, competitive price analysis, dealer pricing operations development and sales to users sales variance forecasting.
As the regional process owner for merchandising, the incumbent works closely with senior leadership in the Regional Product Groups and Regional Industry teams including the Industry Region Manager. Additionally, this role will require regular interaction with senior leadership in various partner organizations including the DSD (Region & District Managers), Cat Financial, Cat Insurance, Resource Industries, Corporate accounting and others.
The incumbent and staff develop sales forecasts and targets for the regional market for use in corporate planning systems and annual Business Plan. Detailed forecast of sales variances required to achieve Business Plan are developed and monitored to assure variances are producing optimum sales results and that they are consistent with competitive environment and regional Business Plan. The monthly performance toward Business Plan is monitored and status reports are prepared. Marketing, promotional and inventory plans and programs for dealers and districts are analyzed, developed and approved to help achieve Business Plan. Transaction price levels are monitored throughout the territory and periodic reviews of prices and price/value relationships of all prime products are reviewed, recommending base price adjustments. Within authorized guidelines, OTO (one-time-only) prices recommended by regions and district offices are approved.
Travel: Up to 30%
Background & Experience:
Additional Information:
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