Amazon Web Services (AWS) seeks a creative, self-motivated, high-judgment, well connected and experienced public relations professional to drive its communications program in Switzerland. The candidate will be responsible for developing and executing an integrated communications plan including launching new AWS services, features, programs, offices, infrastructure regions, customer success stories, and industry announcements to maximize positive coverage and awareness.
The right candidate will have excellent media relations skills and social media experience, be able to create a plan a strategic communications plan for Switzerland and be able to operate as both a regional strategic lead as well as delivering tactical implementation for the market in line with business and brand requirements. The candidate will be able to exercise good judgment at speed and be able to act as the most senior representative of the PR/Comms function in Switzerland.
This new role, as part of a rapidly expanding team, will work closely with internal business stakeholders, key partners, and customers. As part of the AWS DACH PR team the role will collaborate with AWS global PR/AR and AWS leaders to discuss and develop messaging, communication strategy, and plans as an integral member of Amazon’s communications team.
The role will be based in either Zurich or Geneva and requires regular travel across Switzerland as well as within EMEA and US.
KEY RESPONSIBILITIES:
· Develop, deliver and execute a Swiss PR plan to fully support communications in the country.
· Maintain a strong, current understanding of Switzerland’s media environment and businesses.
· Align and integrate plans with marketing, social, AR and other business and brand stakeholders.
· Identify and develop customer references for media relations.
· Multiple years of public relations experience
· Fluent spoken and written business German and English language skills
· Business-to-business technology sector PR experience required
· Previous experience in developing country plans and implementing across Switzerland
· Previous experience of managing large communications projects
· Previous experience delivering integrated PR programs and working across marketing, social, sales and other functions
· Previous experience developing content ranging from pitches to infographics to social posts to broadcast (TV/radio/podcast) to traditional media storytelling packages
· Previous experience of working closely with senior stakeholders
· French and Italian language skills advantageous
· Experience working alongside PR colleagues to share best practices and execute global campaigns
· Experience measuring and analysing program effectiveness and impact, and making data-driven recommendations for improving the communications program.
· Experience managing regional budget effectively and in alignment with business growth and goals
· Knowledge of the Swiss technology landscape
· Strong strategic thinking, analytical, and organisational skills, while also staying on top of tactical execution
· Expects and requires innovation of themselves and those around them
· Thinks big and has convictions with relentlessly high standards
· Is action and results oriented
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit www.amazon.jobs/en/disability/us.