Job ID R-391370Date posted 02/03/2021BACK TO SEARCH RESULTSApply

EMEA Product Manager Infusion Solutions

Job Description Summary

Job Description

EMEA Product Manager Infusion Solutions ​

Switzerland/Eysins

A superb, wide-ranging Marketing career development role with BD, a global leader in Medical Technology.

BD is a global medical technology company focused on improving drug therapies, enhancing the quality and speed of diagnosing infectious diseases, and advancing research and discovery of new drugs and vaccines. BD provides an environment which enables our highly talented workforce to be the best at their professions. We are always seeking people who have a passion and commitment to join our Company on its journey to ‘helping all people live healthy lives’.

As Product Manager at BD, you will be more than a product manager and act as the mini General Manager of your business. The essential function of this marketing role is to develop and drive the BD Medication Management Infusion Solutions strategy and help the EMEA region achieve the desired financial performance through comprehensive and timely market shaping, portfolio management and execution of key marketing programs. You would be responsible for

• launching a new Infusion Solution platform which includes Program launch management, Product Launch Planning and tactics execution,




• managing this new Infusion System portfolio including infusion pumps, accessories and related dedicated disposables.

Specific Responsibilities

• Support the implementation of the EMEA product portfolio strategies including pricing, positioning and product promotion.


• In conjunction with the country marketing & product managers, develop market specific strategies and tactics to ensure that BD Medication Management Solutions Infusion is well positioned for success e.g. providing clear direction on the relevant value and product positioning to drive category share gains.


• Interface with EMEA and Global Marketing Teams to share information and update with market data, product developments and market specific strategic and tactical plans.


• Develop and maintain expert market knowledge in terms of quantitative data (e.g. market data, market trends, competitor pricing) and qualitative data (e.g. customer needs, competitor activities, plans, technologies and applications); recommending suitable actions to maximise opportunities and minimise potential threats to the European Infusion Solutions business.


• Support the Sales team with product information and contribute to product training initiatives as appropriate.


• Product life-cycle management, to include all aspects of the product life-cycle include product recalls and field corrective actions.


• Development and implementation of new product launch campaigns, aligning with market specific strategies and coordinating launch activities with all relevant stakeholders.


• Development and production of promotional material / marketing collateral and tools which will deliver key messages, positioning and reflect brand essence


• Develop and support market research activities (Voice of Customer) and Post Market Surveillance studies.


• Develop and maintain comprehensive product information files / product database to provide the business with a source of reference for all product technical and data enquires; ensuring BD is well positioning to manage the technical requirements of tenders


• Develop and maintain a competitive intelligence database for your portfolio.


• Identify, Evaluate and develop Key Opinion Leader (KOL) plan in conjunction with Clinical & Medical functions to ensure strategic alignment. 


• Conduct regular customer visits to develop awareness of the key market requirements / customer unmet needs.


• Collaborate and work effectively with the EMEA marketing team to ensure strategic alignment and the cross-functional teams, such as, clinical/medical, health economics, regulatory, quality,  supply chain


• Contribute effectively to BD Corporate projects, as appropriate


• Travel to support region on a frequent basis – approximately 50% of time travelling in the region

Qualifications

• 5+ years experience in medical marketing required


• Bachelor's degree in Marketing, Business, Technical Discipline or related field required


• Significant experience within the healthcare and/or infusion delivery, including strong, proven marketing experience


• PC Literate intermediate level in Excel/word/PowerPoint etc.


• Experience in increasingly responsible positions in marketing


• Infusion device and European marketing experience preferred


• Good strategic marketing skills, including demonstrated success in launching new products


• Ability to speak a European language would be an advantage

Skills and Competencies

• Understanding of market dynamics and customer needs


• Ability to demonstrate the principles of marketing


• Campaign development


• Modelling and forecasting


• Production of marketing promotional materials / campaign collateral management


• Agency management


• Field communication – supporting the sales team and attending customer meetings as required


• Determine the value-offers for complex solutions and makes recommendations based on comprehensive return on investment analysis

Person Specification

• The successful candidate should be dynamic, with excellent interpersonal skills, clear and precise communication skills and the strength to propose and apply actions. This person will be able to influence and get things done, even without direct authority


• Ability to work autonomously, and be capable of independently generating, prioritizing and completing work


• Ability to work in a matrix organization


• Be able to demonstrate progressive achievements across a multidisciplinary environment


• Excellent communication, presentation and organizational skills


• Self-motivated with a desire for self-development


• An ability to show initiative


• Prepared to work away from home for extended periods


• A flexible team player


• Based on a strong capacity for analysis and synthesis, this person ensures relevant inputs from relevant sources within the business


• Excellent negotiation skills, decisive but open also to suggestion and dialogue, this person evolves effectively in a complex and consensual multicultural environment and within a highly matrixed organization


• Strong supporter of the core BD values


• Strong desire to grow within the business /company

Knowledge of Specific Procedures/Practices

• Knowledge of medical devices, laboratory, clinical practice / the healthcare environment would be advantageous.

Complexity of Duties:

• Ability to work on complex issues where analysis of situations or data requires an in depth knowledge of the business, industry and European and Middle East markets


• Ensures budgets and schedules meet business requirements


• Position will be based in Eysins, Switzerland


• Successful candidate must be willing to travel to support region on a frequent basis – up to 50% of time travelling in the region

It’s a superb, all-round marketing career development role with a world leader in medical devices.So if this describes you and your aspirations, then please click on the APPLY button.

Interested in a career with BD, but this position doesn’t fit your skills and experience? Join our external EMEA Talent Community here: bd.tal3nt.community/

Primary Work Location

CHE Eysins - Business Park Terre-Bonne

Additional Locations

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