Job Detail

EXPORT TRADE MARKETING INTERN

We offer an Internship of 6 months within the Trade Marketing Export department whose mission is to integrate distributors’ constraints and targets, and to provide adapted solutions/recommendations in order to improve their recruitment, loyalty and traffic in store.

Main Mission : Follow-up of marketing activities in the countries according to their needs. You need to be creative and propose marketing activities to be implemented locally by the partner in the aim of achieving the goals set up by the Senior Trade Marketing Project Leader. Our futur intern will work for the development of Erborian & Melvita on the EMEA (Europe Middle East Africa) Export Perimeter. The export division is in charge of distributing these two brands in around 25 countries.

Main tasks :

MARKETING WHOLESALE

• •The Export trade marketing intern would be in charge of assisting the Sr Trade Marketing Project Leader on all markets, focusing on main contributors


• •He/She will also be in charge of business development in the following 12 countries:


• •Melvita: Canada, Mauritius, New Caledonia, Czech Republic


• •Erborian: Ukraine, Estonia, Reunion, Mauritius, New Caledonia, Saint Martin, Lithuania, Latvia


• •Assist the Project Leader on New Markets Openings


• •Challenge markets to implement local marketing initiatives


• •Set up of monthly calls with local Brand Managers


• •Set up and follow-up of the Trade Marketing Plan (going throughout In Store Animation, Promotions, Training, Media & Social Media plan …)


• •Challenge countries for main year launches: implementation of 360° Trade Plan


• •Follow up of the Marketing Budget: planned versus realized (on a 6 months basis)


• •Merchandising: ensure a good personalization and brand execution in store


• •Analyze the monthly sell-out results and assortment performance 

DIGITAL

• •Social Media: check of all Facebook / Instagram pages each 2 weeks. Propose local activities to help them improve their content and increase their number of fans.


• •Influencer watch: follow up on local influencers and coaching of the local brand manager for improving brand presence on social medias


• •Competition watch: gather and share social media best practices   

MARKETING TOOLS & SUPPORT

• •Follow-up of novelty order forms and replenishment orders


• •Creation of a Best-Practice sharing file (Affiliates & Distributors)


• •Update of Assortment & Planogram recommendations


• •Update of Brand Presentations


• •Creation of a Prospection / Opening toolboxes


• •Improvement of internal platforms content

PROFIL : Student in Business School, University at Master Level (internship agreement mandatory)

COMPETENCIES :

• •English Fluent


• •1st experience in Trade or Operational Marketing


• •Proactivity and sense of priorities


• •Team working


• •Respect of deadlines


• •Able to work in multinational environment


• •Good communication capacities


• •Multi-tasking


• •Knowledge of cosmetic sector


• •Knowledge of wholesale environment and digital marketing


• •Creativity, curiosity

Starting Date : July 2021 (full time basis) for 6 months

Location : Plan-les-Ouates

If your application is selected, you will be attending our online recruitment day