GF Machining Solutions is one of three divisions of GF, headquartered in Biel/Bienne (Switzerland). GF Machining Solutions is one of the world’s leading providers of complete solutions to the tool and mold making industry and to manufacturers of precision components. The divsion is present in more than 50 countries with its own sales companies. The key customer segments are the aerospace, the Information and Communication Technology (ICT) as well as the electronic, medical, and automotive industries.
Social Media Expert
Switzerland, BienneWorkload: 100%
Your tasks
The social media expert is accountable for the social media accounts of GF Machining Solutions.
This person will be responsible for creating original text and photo/video content, managing posts and responding to followers and support internal users in promoting GF MS. She/He will manage the company image in a cohesive way to achieve our marketing goals. As a Social media manager, she/he has to be up-to-date with the latest digital technologies and social media trends. With the excellent communication skills she/he express our company’s views creatively. She/He handle the social media presence ensuring high levels of web traffic, customer engagement and lead generation.
Main responsibilities :
Perform research on current benchmark trends and audience preferences
Develop and implement social media brand strategies (organic followers and promotions), campaigns, and plans to build brand/company awareness
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
Monitor social media progress (conversion, lead generation and web traffic metrics)
Review success of campaigns and develop ways to improve
Collaborate with other teams, like communication, PR, Product Management, sales and customer service to ensure brand consistency
Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Suggest and implement new features to develop brand awareness, promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications
Drive engagement with social media influencers
Monitor the implementation of promotion/launch monthly
Your profile
Marketing diploma
Proven track records in digital and communication
At ease with technical environment
Hands on experience in content management
Excellent written & verbal communications skills.
Ability to translate technology features into business benefits.
Experience with creating campaigns on the Social Media channels
Solid knowledge of keyword research and google analytics
Knowledge of online marketing channels
International B2B business
Excellent analytical and time-management skills
Knowledge to shooting videos by smartphone
Excellent level of English is a must
Our offer
GF assists its employees to maintain work-life balance, for example, by offering flexible work arrangements.
Our employees contribute a lot to our success. This is why GF places great importance to career development. Annually, as an employee, you can discuss how to advance your career with your supervisor.
Our employees’ health and well-being matters to us. At GF we offer sporting activities, fitness studio allowances, service-bike leasing as well as free healthy snacks and fruits
GF enables its employees to spend quality time with their families after a child is born and grants them two weeks parental leave in addition to the parental leave provided for in the existing collective labour agreement. We also guarantee expectant mothers a full- or part-time job comparable to their previous job if they return to work within one year after the birth of their child.
Your contact
Fanny Brault
hr.gfms@georgfischer.comGF Machining Solutions Management SA
