Job Detail

Senior Marketing Director - Advanced Trading Technology

Inseriert am: 28.07.2020

We currently have the following job openings:



  • Senior Marketing Director – Advanced Trading Technology


Company Overview


AlgoTrader is the prime solution partner for Banks and other Sellside firms for Digital Asset and Crypto Execution Management in addition to its leading position as the first fully-integrated algorithmic trading software solution for quantitative hedge and crypto funds on the Buyside.


AlgoTrader’s Digital Asset and Crypto Execution Management platform allows Banks and the Sellside to seamlessly connect with the largest set of liquidity providers to ensure consistent best-price execution. In addition, the AlgoTrader Buyside solution allows for trading automation and execution of complex, quantitative trading strategies in both traditional Asset classes and Digital Asset classes. AlgoTrader provides everything a typical quantitative trading firm needs to run its operation on a daily basis.


AlgoTrader offers consulting services to assist with the timely implementation of both AlgoTrader solutions. Our typical clients are Banks, Hedge Funds, Asset Managers, Crypto Funds, Prop Trading Groups and Brokers.


Headquartered in Zurich, Switzerland, we have regional offices in New York and Singapore as well as a development team in Poland.

 

Senior Marketing Director – Advanced Trading Technology


for Financial Institutions across Digital and Traditional Assets


JOB OVERVIEW


Building on our strong recent growth, we are now actively seeking an experienced senior Marketing Director to join our team. The candidate must be located in Zurich.


As the Senior Marketing Director at AlgoTrader, you will be responsible for setting up, implementing and managing the company’s overall marketing strategy to ensure the AlgoTrader brand continues to be viewed as the leading technology player its space.


In addition, we released our newest brand, WIRESWARM in Q2 2020 so it is an extremely exciting time to join as the Senior Marketing Director to drive and establish the creation and growth of a new brand from the ground up.


Successful execution of the strategy and the integrated marketing campaigns for both AlgoTrader and WIRESWARM are extremely important for our company’s success so your contribution will play a crucial role in achieving our business goals and objectives.


We are expecting you to have experience and a big passion for  digital marketing channels and technologies to help our brands continue to grow.


This is an exciting time to be joining an ambitious high-growth Fintech with strong market demand with a well-established solution and client base.


RESPONSIBILITIES



  • Build, plan and implement the overall company marketing strategy

  • Manage and oversee the different marketing channels, campaigns and brands

  • Build an inbound and outbound marketing plan



  • Research competition, investigate benchmarks and provide suggestions for improvement

  • Develop content, brand and product marketing initiatives

  • Establish an approach to systematic content creation to deliver thought leadership articles and other credible content campaigns by working with the different experts in our team

  • Partner and Product Update press releases

  • Brand and product advertising

  • Organize Events and Webinars

  • Prepare Sales assets and collateral

  • Work with external freelancers (e.g. writers, designers, video and voice over artists)


KNOWLEDGE/EXPERIENCE



  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

  • Preferable experience in Financial Technology and having worked in agile scale-up organisations.

  • Minimum 5 years of all marketing facets, preferably in financial services

  • Experience in working in a global distributed environment


REQUIRED SKILLS



  • Bachelor’s or master’s degree in marketing or a related field

  • Proven working experience in digital marketing, particularly within financial services

  • Demonstrable experience leading and managing SEO/SEM, marketing database, Mailchimp, social media, and/or display advertising campaigns

  • Experience in optimizing landing pages and user funnels

  • Solid knowledge of website and marketing analytics tools

  • Working knowledge of ad serving tools

  • Background and/or deep interest in crypto and digital asset trading

  • Entrepreneurial, proactive, curious & innovative personality

  • Structured mindset and very results-oriented

  • Hands-on, can-do type of personality

  • Be a team player and happy to work with a global team

  • Fluent in English and preferably also in German

 

Please send your application including CV via Email to: 

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