Are you interested in working for a company that is passionate about its customers? That lives its values and nurtures its employees? Then Medela is the company for you.

Founded in 1961 by Olle Larsson and headquartered in Switzerland, Medela today is led by his son Michael Larsson. Medela concentrates on two business units: "Human Milk", with basic research recognised globally and leading in the development and manufacture of breastfeeding products and solutions, and "Healthcare", engineering and manufacturing highly innovative medical vacuum technology solutions. Medela has 19 subsidiaries in Europe, North America and Asia, distributes its products in over 100 countries and employs over 1,600 staff worldwide.

At our headquarters in Baar, we are seeking for the  healthcare  business unit a

Global Digital Marketing & Social Media Manager Healthcare (m/f) 100%

Your responsibilities

The Digital Marketing & Social Media Manager Healthcare has global responsibility to develop and execute online marketing concepts for the Business Unit Healthcare with focus on inbound, content and social media / paid media marketing as well as marketing automation.

• Development of online marketing concepts with focus on inbound marketing and content marketing, marketing automation (to drive brand awareness, customer engagement and marketing qualified leads)


• Support development of holistic online marketing strategy


• Planning, implementation and optimization of SEO, SMM and SEA campaigns


• Supervision, implementation and optimization of email and newsletter campaigns (along with Digital Marketing Campaign Specialist)


• Development of communications concepts for social media


• Development, implementation and control of content calendars


• Development and implementation of new and improvement of existing app solutions


• Professional lead/supervision of Digital Marketing Campaign Specialist to ensure smooth marketing automation / lead conversion


• Tracking of online marketing trends, competitor analysis


• Tracking of key inbound marketing metrics


• Presenting results/summaries via presentations

Your qualifications

• Bachelor or equivalent with major in digital marketing


• 5+ years in inbound marketing and marketing automation


• 5+ years in content marketing or Social Media / Paid Media


• Webpage development and launch


• Experience in launching and maintaining social media channels / paid media


• Experience in launching and maintaining app solutions


• Functional knowledge or working experience with Salesforce CRM, Pardot or other marketing automation platforms is preferred


• Project Management


• English fluency, German fluency preferred


• Strong collaboration skills


• Strong planning and organizational skills


• Ability to be up to date with latest trends in volatile digital world

Your opportunity

At Medela, you will be joining a global community of colleagues, united by the purpose that drives our business: helping people. Medela exists to advance human health and wellbeing through knowledge-based and innovative human milk and medical vacuum solutions.

Our employees are empowered to serve this purpose in a family-owned company that is growing rapidly around the world. We value intensive exchanges, diverse perspectives, and unbureaucratic decisions. You will have the opportunity to develop at an international level, and witness the direct impact your work has on our company’s success.



For this position we only consider direct applications - thank you for your understanding.



APPLY NOW!

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Medela AG, Lättichstrasse 4b, 6340 Baar www.medela.ch