Define, lead and implement Sika’s Branding Project in line with the communication strategy
Responsibility for developing the Sika brand with plans, projects and initiatives to increase brand identity and awareness supporting the broader short and long-term communication strategy
Supervise, accompany and monitor the implementation of the branding project worldwide
Provide guidance and support to the Sika companies with regard to branding questions
Support the communication strategy with PR-activities related to the brand, values, culture, overall communication topics
Define and implement Brand Strategy (Brand Architecture/Co-Branding/Sponsoring) as well as Behavior (Brand Activation/Ownership/Live)
Develop the brand in digital times
You will report directly to the Head Corporate Communications & Investor Relations