Job Detail

About PMI We’ve built the world’s most successful cigarette company, with the world’s most popular and iconic brands. Now we’ve made a dramatic decision. We will be far more than a leading cigarette company. We’re building PMI’s future on smoke-free products that are a much better choice than cigarette smoking. Our company is changing dramatically. Be part of the biggest transformation in the history of our company. You can be part of a truly dynamic worldwide team dedicated to a bold new vision. Philip Morris Duty Free Philip Morris Duty Free is one of PMI’s top affiliates with a complex and dynamic tobacco Duty Free environment. With a global footprint, we operate in over 150 countries at more than 2,000 points of sale. We are part of an ever growing global duty free market, catering to adult smokers travelling worldwide. Philip Morris Duty Free Digital Marketing The travel retail category is driving increasing demand for customer centric experiences. The Digital Marketing team at PMI Duty Free is focused on travelling customers and their needs. Employing the latest cutting edge technology, our objective is about creating a consistent and seamless consumer experience - creating unified consumer journeys, linking our online and offline Duty Free channels. Our new reduced risk product category is at the forefront of the PMI Global Duty Free Digital transformation, opening new horizons about how we can connect and serve our customers globally. We are seeking a Digital Strategy & Travel Retail e-Commerce Manager to join Philip Morris Duty Free based at our Operations Centre in Lausanne, Switzerland. The Role This is an opportunity to design and deliver a Greenfield global Travel Retail e-commerce strategy for PMI Duty Free, adapting it and deploying it in our markets’ local business environments. This includes partnering with external operators at airports and/or developing proprietary platforms to improve PMI Duty Free’s presence and reach across global online Travel Retail e-commerce channels. You will be responsible for: Strategy: Understanding of the travel retail business environment, common business and marketing practices and the general competitive landscape. Exploring avenues to partner with global and regional operators to have PMI’s product assortment and brand content available in their e-commerce platforms. Assessing viability to develop company owned e-commerce platforms to sell PMI’s portfolio of products and deliver brand content to legal age smokers. Identify and track key performance indicators for the assessment and evaluation of e-commerce performance. Consumer Experience: Coordinating e-commerce content to be shared across proprietary and partner’s websites, taking into account PMI wide marketing campaigns and product launches. Analyzing local requirements and trends to adapt e-commerce components to local markets. Maintaining and updating local product and service catalogues as well as pricing. Ensuring consistent and accurate product and service range and information on e-commerce. Executing local promotions and campaigns. Activities & Transaction Management: Overseeing online sales activities and transactions (e.g., orders, fulfilment, payment, invoicing, returns and refunds). Updating regularly the PIM (Product Information Management) system, logistic information and OMS (Order Management System). Verifying the proper functioning of the platform (i.e., proper display of products, pricing, reviews and good handling of content Q&A). Working with local partners to allow for great on-line purchase user experience, expanding the footprint and increasing online sales. Ensuring suggested orders fit the distributors’ and retailers’ specifics. Managing B2B process exception approvals (e.g., payments terms) with Finance and address B2B e-commerce Platform requests. Monitoring & Continuous Improvement: Managing data sources and web analytics. Analyzing online experience and recommending improvements to enhance customer journey and drive growth. Implementing improvement on the business related and e-commerce activities and updating best practices. Ensuring the e-commerce ecosystem of platforms is operational and drives broad adoption. Reporting insights about on-line purchasing behaviors to Management. About you Proven previous work experience in eCommerce, eBusiness, digital marketing in a cross functional environment. Business acumen and strong knowledge of online e-commerce platforms, online customer behavior, and online data trends. Understanding of trade marketing desired. Strong grasp of modern e-commerce technology. Proficiency in Order Management Systems, eCommerce, Email marketing, analytics reports of online sales. Solid experience with catalogue management, PIM (product information management) and custom pricing. Understanding of Search Engine Optimization (SEO), Social Media. Understanding of internal controls processes, governance, finance and tax. University degree in Business, Marketing, Technology or related field. Extensive commercial experience in e-commerce desired. Additional Fluent written and spoken English is essential. This is a full time role based at our offices at Lausanne, Switzerland. UNLIMIT YOURSELF Are you up for a challenge? Do you look for ways to grow in your job? And do you want to build a phenomenal career? Then apply now! JOIN A GLOBAL MARKET LEADER PMI is the world’s leading international tobacco company, with six of the world's top 15 international brands and products sold in more than 180 markets. In addition to the manufacture and sale of cigarettes, including the number one global cigarette brand, and other tobacco products, PMI is engaged in the development and commercialization of Reduced-Risk Products (“RRPs”). RRPs is the term we use to refer to products that present, are likely to present, or have the potential to present less risk of harm to smokers who switch to these products versus continued smoking. We have a range of RRPs in various stages of development, scientific assessment and commercialization. Because our RRPs do not burn tobacco, they produce far lower quantities of harmful and potentially harmful compounds than found in cigarette smoke. For more information, see www.pmi.com and www.pmiscience.com. PMI is an Equal Opportunity Employer. A valid Swiss work permit or Swiss or EU-25/EFTA citizenship is required for this positionApply now