Job Detail

Digital Advertising Manager

Inseriert am: 13.08.2018

Beekeeperis a fast growing SaaS company with offices in Zurich, San Francisco, London, and Berlin. We are disrupting the way 2 billion people working “out in the field” communicate within their companies. Are you eager to shape the future of traditional industries like hospitality, retail, manufacturing, or transportation using latest mobile technology?


We are looking for the most talented and passionate individuals that love to work in demanding and international environments. Our business team is passionate, dedicated, and highly motivated to tackle the daily challenges of a SaaS company. We aim to constantly improve our sales and marketing processes to grow at a fast pace.


As a Digital Advertising Manager you will grow exponential demand and engagement coming from paid traffic by managing our digital ads strategy across channels (SEM, Social, Directories) and optimizing our on-page conversion.


Your Responsibilities



  • Build, optimize, and scale Beekeeper’s global digital advertising by leveraging a combination of channels and tactics to drive profitable growth in our lead volume, customer volume, and revenue

  • Optimize investments and manage daily execution across a full portfolio of advertising platforms (Google Ads, Bing, Facebook Ads, LinkedIn Ads etc.), programs (e.g., paid search, remarketing, display advertising, social ads), and geographies with a focus on customer acquisition and profitability

  • Establish closed-loop and full-funnel analysis of acquisition effort to identify opportunities for improving and maximising ROAS

  • Collaborate with cross-functional teams on a holistic, full-funnel approach to optimization of our digital campaigns by analyzing data, developing hypotheses, and implementing growth experiments

  • Partner with other teams on development and implementation of a coordinated multi-channel customer acquisition strategy

  • Develop, evaluate, and oversee the implementation of A/B testing protocols and procedures


What we look for in you



  • At least 3 years of experience in B2B marketing, preferably in a Saas environment

  • Experience managing paid advertising budgets - minimum of 200k/year

  • Advanced in Bing Ads, Facebook Ads and LinkedIn Ads

  • Proficient with Google Analytics and other Digital Marketing Tools (Hubspot, Hotjar, etc.)

  • Strong quantitative orientation (must love spreadsheets)

  • Deep familiarity with CPA, CPC, CPM, CPO, ARPU and LTV

  • Have a proven track record of delivering improvements in CPA across digital marketing channels and campaigns

  • Comfortable and energized operating in a fast-paced environment and passionate about product and working with startup companies

  • Excellent oral and written communication skills in English

  • Fluent in German (strongly preferred)


Bonus Points



  • Passion for digital media, technology and marketing

  • Language: fluent in the most spoken other European Languages (French, Spanish and Portuguese)

  • Knowledge of the B2B SaaS industry

  • We love founders and an entrepreneurial mindset


What we offer you



  • Competitive salary and stock options

  • Unique opportunity to shape the future of internal communications in a tech-driven environment

  • An amazing team with 20+ nationalities across 4 office locations

  • Vibrant company culture with weekly team breakfasts, board game nights, CrossFit and team events

  • Central office in Zurich with unlimited coffee and fresh food


Interested?


Please send us your complete application with a cover letter.


 



 

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