WHAT YOU CAN EXPECT
Your main duties will include the following:
- Spearheading projects facilitating an omnichannel framework and ongoing discipline that ensures effective collaboration between cross-functional teams, which requires unifying the vision and approach of the various departments involved in the retail execution and consumer journey
- Developing the retail execution strategy, by working cross-functionally to define measurable objectives, strategic initiatives, and key deliverables based on business goals and consumer demands
- Determining the required omnichannel approach and identifying the appropriate media and messaging mix to bring these to life for the consumer
- Identifying omnichannel touchpoints and redefining the consumer journey to create a consistent consumer experience across various retail formats and locations
- Overseeing the development of short- and long-range plans to improve consumer engagement while constantly reporting on KPI’s and driving transformation by leveraging data
- Overseeing the creation of integrated plans across all channels and functions while focusing on a seamless consumer experience
- Implementing the brand storytelling strategy, clearly defining messaging and timing and the communication hierarchy and its implementation with cross functional teams to drive traffic and conversion
- Identifying new opportunities and developing and directing an integrated activation of the retail execution strategy to maximize results
- Leveraging the promotional planning process to ensure that communications and programs are consistent with the Swarovski brand identity
- Ensuring constant evaluation of the multi-brand channel for a consumer experience consistent with brand requirements, striving towards the standards of the mono-brand stores
WHAT WE EXPECT
A motivated talent, who brings along the following background:
- 5-8 years of experience in a similar role, preferably with a proven track record of successfully managing multi-brand brick-and-mortar retailers, preferably in the affordably luxury / luxury consumer goods industry
- Experience in developing and managing a variety of multi-brand marketplace formats and demonstrated track record of successfully delivering large-scale, multi-stakeholder projects in a connected retail/e-Commerce capacity
- Solid knowledge of retail metrics, merchandising fundamentals, and distribution planning
- Demonstrated ability to apply quantitative and qualitative research methods to create change in the business environment
- Strong leadership skills, strategic vision, a focus on tactical integration and measurable results
- Excellent analytical skills
- Excellent written and verbal communication skills, fostering effective collaboration with stakeholders on all organizational levels
- Excellent command of English (spoken and written)
WHAT WE OFFER
Would you like to make a sparkling contribution and support our values by being imaginative, vigorous, passionate and responsible?Does this sound like you?If so, we look forward to receiving your online application.
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